Ranki
Free SEO Checklist

The free SEO checklist to get found in AI search.

Every on-page SEO factor that matters, plus the AI search visibility items that decide whether ChatGPT and Perplexity ever mention you.

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What is on the checklist

38 checks across 5 areas, covering the on-page basics and the AI search factors most checklists leave out. Unlock it above to tick items off and read why each one matters.

Website Setup · 8 checks

  • Website loads in under 3 seconds
  • Cumulative Layout Shift is below 0.1
  • Font is large enough and easy to read
  • Buttons and links are easy to tap on mobile
  • plus 4 more in this section

Keyword Research · 3 checks

  • Target keyword has weak competition in the search results
  • Target keyword has sufficient search volume
  • Target keyword matches what your audience actually searches

E-E-A-T · 7 checks

  • About page present
  • Address on About page
  • Email on About page
  • Phone number on About page
  • plus 3 more in this section

On-Page Content · 14 checks

  • Exactly one H1 per page
  • Keyword is in the URL
  • Keyword is in the H1
  • Keyword is in the meta title (under 60 characters)
  • plus 10 more in this section

AI Search Visibility (AEO) · 6 checks

  • Organization schema with sameAs links to your social profiles
  • FAQPage schema on pages with real questions and answers
  • llms.txt file present
  • A quotable lead answer with a concrete stat near the top of the page
  • plus 2 more in this section