Local SEO that fills
the phone, not a report
Someone within a few kilometres of you is searching for exactly what you do right now. Local SEO decides whether they find you or the business three streets over. Ranki writes the pages that win those searches and counts the calls they produce.
Plans from $197/mo. No lock-in contract.
Why most sites never move
Local searches are lost in three places, and none of them is how well known you are in the area.
The map listing goes stale
A Google Business Profile that has not been posted to in months slides down the local pack. It is not a set and forget listing, and most people set it and forget it.
One page for the whole service area
A single services page cannot answer someone typing a specific job in a specific suburb. Google is matching the words on the page to the words in the search, and the words are not there.
You never learn which page called
The phone rings and nobody knows why. Without tying calls back to pages, local SEO is impossible to judge and impossible to improve.
What local SEO actually involves
Published every month against the suburbs people actually search, checked before anything is written.
- Pages written for the specific job plus the specific place, matching how local searches are typed
- Only the local phrases people genuinely search, checked for volume before anything is written
- Your Google Business Profile posted to every time an article publishes, keeping the listing active
- Rankings measured from your actual city rather than nationally, so the number means something
- Local business structured data, so your address, hours and services are machine readable
- The listing's health checked monthly: categories, hours, services and gaps against rivals
- Every phone tap and form submission on your site recorded against the page it came from
- The near me and open now style questions answered directly on the page
Pages we wrote, ranking now.
Real client pages and their latest recorded position on Google.
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From sign-up to your first article live
01
Map the service area
The suburbs you actually travel to, and the jobs worth travelling for.
02
Find the real local searches
Which suburb and service combinations get searched, and what each click is worth.
03
Publish and post
The page goes on your site and the update goes to your Google listing at the same time.
04
Count the calls
Every enquiry tracked to a page, so you know which suburb is paying.
What it costs
One monthly price, everything included. Cancel any time.
Growth
- 20 articles written and published a month
- 25 keywords tracked weekly
- Posted to your social channels
Pro
- 30 articles written and published a month
- 50 keywords tracked weekly
- Posted to your social channels
- Older pages rewritten when they stall
- Competitor gap analysis
- Quarterly strategy review
Questions people ask first
What is local SEO?
It is everything that decides whether your business appears when someone nearby searches for what you do, including your position in the ordinary results, your place in the map pack, and how complete and active your Google Business Profile is.
How long does local SEO take to work?
Local phrases are usually far less competitive than national ones, so movement often shows within a couple of months rather than the six or more a broad phrase takes. New pages start appearing in Google within days of publishing.
Do I need a page for every suburb?
No, and building one for every suburb is how sites get treated as spam. We only build a page where the search actually exists and there is a real answer to give, which is usually a much shorter list than the full map.
Do you manage my Google Business Profile?
We post to it automatically whenever an article publishes, which is what keeps a listing active, and we check its health monthly against what your competitors have filled in. Changing your address, hours or ownership stays in your hands.
What if I serve customers at their place rather than mine?
That is the normal case for trades and mobile services, and Google supports it as a service area business. The pages are written around the areas you travel to rather than a shopfront address.
Can I see which suburb my enquiries come from?
Yes. Every call tap and form submission on your site is recorded against the page that produced it, so a suburb page that never generates an enquiry is visible and a suburb worth expanding into is too.