One new client is worth
years, not one invoice
Accounting clients stay for a decade. That makes a single new one worth far more than the search that produced it, and it makes being invisible in June an expensive habit. Ranki writes the pages that get found, and publishes them before the season, not during it.
Plans from $197/mo. No lock-in contract.
Why most sites never move
Accounting sites lose the work in three places, and none of them is the quality of the advice.
You are only visible for two months a year
Demand spikes around the financial year and everyone scrambles at once. Pages take months to rank, so the practice that published in March takes the June work while everyone else is buying ads.
Your site says services, not questions
A page headed Business Advisory answers nothing anyone types. People search what they can claim, what a structure costs, when something is due and whether they need to do it at all.
You compete with the software, not just other firms
The first thing a small operator does is search whether they can do it themselves. If your site is not the one explaining when they genuinely need an accountant, the answer they find is no.
What gets published for a practice
Written and published ahead of each deadline, so the page is already ranking when people start looking.
- Pages that answer the deduction, deadline and structure questions people actually search
- Seasonal content published months ahead of the financial year, not during it
- Industry-specific pages, because a tradie and a doctor search their accounting needs differently
- Written to stay general and educational, never advice on an individual's situation
- No invented figures, thresholds or rates, only what your own brief supplies
- Your suburb and city named where people search them, checked for real demand first
- Every call and enquiry form tracked back to the page that produced it
- Weekly ranking checks on the services you actually want more of
Pages we wrote, ranking now.
Real client pages and their latest recorded position on Google.
Swipe the results →
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From sign-up to your first article live
01
The clients you want
Which work is most profitable, which you would rather not take on, and where you practise.
02
The questions behind them
What people search before they contact an accountant, with real demand figures.
03
Pages publish ahead of season
On your site, formatted and submitted to Google months before the rush.
04
Enquiries get traced
Each enquiry tied to the page that produced it, so you know what is working.
What it costs
One monthly price, everything included. Cancel any time.
Growth
- 20 articles written and published a month
- 25 keywords tracked weekly
- Posted to your social channels
Pro
- 30 articles written and published a month
- 50 keywords tracked weekly
- Posted to your social channels
- Older pages rewritten when they stall
- Competitor gap analysis
- Quarterly strategy review
Questions people ask first
How do accountants get new clients from Google?
People search a specific question long before they search for an accountant: what they can claim, what a company structure costs, whether they need to lodge something. The firm that wrote the page answering that question is the one they contact, because it already feels like the firm that understands their situation.
When should we start if we want more work at financial year end?
Months before. Pages usually need three to six months to reach the first page for anything competitive, so content published in the middle of the rush is too late for that rush and only helps the following year.
Does the content give tax advice?
No. It explains process, timing and general rules the way a well-written information page does, and points readers to speak to an accountant about their own circumstances. It does not advise on individual matters and it will not invent a rate, threshold or figure.
Should we write for specific industries?
It is usually the highest-value content a practice can publish. A tradie, a doctor and an online store search their accounting needs completely differently, and an industry page converts far better than a general one because it reads as if it was written for them.
We get all our clients by referral. Is this worth it?
Referrals are the best work you get and they arrive at whatever rate they arrive. Search is the only channel that reaches people with no connection to you who need someone now, which is what most practices are missing when growth stalls.
Do we have to review everything before it publishes?
No, and nothing waits on you, which is what keeps the schedule from stalling. Everything is on your own site, so you can read, edit or unpublish any page at any time.